Submitted by *

First

Last

Proposed program name *

Proposed program date(s) *

Program occurrences *

How often would this program take place?

Is the program adjacent to another program/event? If so, which event? *

Mission Relevance *

Preserve
Restore
Enhance
Share

Event Tier *

Tier 1 - Signature event
Tier 2 - Community event
Tier 3 - Closed activity

See "HOF Programming and Marketing Matrix" on the staff portal

Audience

What is the audience for this event (choose at least one)

Specific community

ex. Grant Park or Sweet Auburn neighbors, HBCU audience, community partner, etc.

Program goals

Program outcomes *

Please elaborate on the program outcomes

Program sustainability

Is this a pilot project *

Yes
No

Is this event a partnership? *

Yes
No

With whom is it a partnership?

Ex. other organization, food/drink partner, community partner

Evaluation and Assessment

Are you gathering information (demographic or otherwise)? *

Yes
No

What information are you gathering?

Demographic
Qualitative (outcome / goal / impact measurement)
Quantitative (number of people reached, new members # / audience #)

How will you gather this information?

Give specific examples.

How will you use this information?

Give specific examples.

Program Budget

Expenses *

Projected Revenue *

Funding Source? *

Needs funding (free or new programming)
Part of an existing budget
Projected to be self-funded through revenue

Program Needs

Membership needs *

Members only event? Is there a discount or presale for members?

Staff and volunteer needs *

Who needs to be involved? When? How will they contribute ? What tools/resources will they need

Technology needs *

Wi-fi
Eventbrite page
Square
Other

Please describe

Marketing and Design Needs

Press release
Graphic design
Other Collateral

Please describe needed collateral

Explore historic Oakland Cemetery, where Atlanta’s history lives. Open daily from dawn to dusk.

UPCOMING EVENTS & TOURS

Sights, Symbols, and Stories Overview Tour

Nightfall Chronicles: Fifty Ways to Die

Sights, Symbols, and Stories Overview Tour

Fall Tree Walk: Oaks of Oakland

Haunted Hunt Scavenger Hunt

Dig Deeper:

Help us preserve, protect, and share the city’s oldest historical and cultural landmark.

HOF Program Proposal Form

Audience

Program goals

Program sustainability

Evaluation and Assessment

Program Budget

Program Needs

LOCATION & HOURS

VISIT

EXPLORE

SUPPORT